Successful Networking – 3 pronged attack on JV’s? Part 1

Hi everyone,

What a lovely day it is today, and what a great time it is to blog in the back of my garden first time whilst using my my 4 year old treasured laptop. You know, what, I’m not exactly an outgoing person and to be honest really, this building a relationships thing is really out of my comfort zone, well it was, until recently, where I discovered a methodology secret to successful networking.

Networking as you may know, is that it can be very easy or very hard from some. i.e. like myself , who tend to prefer to keep myself to a corner at a gathering, a seminar or a party. However with internet marketing, this barrier must be broken down, if we are to ever generate customers, discovering new JV partners, researching a market and even for launching a new product.

Additionally, networking isn’t just about getting people to be interested in you…oh..no…. it’s not like that anymore. The aim of networking is to build a network between the people you meet and other people you know.

For example… let’s say I meet this guy at this seminar and he’s called John (to keep things simple), I’ve been talking to him for a while using my 3 pronged attack method that I picked up (more on this later) and I found out that, he’s a website designer, and very good one too! He’s done numerous websites for all the IM gurus out there so he’s pretty special.

Now for some, they will just remember his name and what he does and that’s about it.

What we should be aiming to do instead is this: whilst your gathering information about what John does, you need to put you mindset into a mode where you thinking of “Hey I know a great web designer that should be able to help you out or, hey, I know just a person who require your web design services.

The reason you need to be in this mindset is so that, not only are you establishing links between people, but your also establishing a presence for yourself, a reputation for knowing the right people for the right job and by also pairing up these people who are looking for one another i.e. supply and demand (not love dating for those who were digressing), then these guys and gals will thank you for it.

Why?  You helped them out. You saved them having the hassle and time looking for a reputable individual or company, or an expertise which would have taken them hours, days, weeks, months to find, plus your also helping them create business and make money as well. 

With customers on the other hand, it’s about you helping them finding the solution to an problem that they have been actively seeking to solve.

Networking if done successfully and correctly, then the outcome is that  people will either love you, thank you, follow you or feel like they owe you a favor. Which is essentially what you need especially with potential and existing customers. And because they feel they owe you something, and you offering a product which solves another one of their problems, then they are more inclined in buying, downloading or listening to what you have to say pr offer.

Networking, it’s not really that hard, you just need to step out of your comfort zone and start chatting!

Until next time

Nigel